Jubilee Taranaki, New Zealand butter, C.C

 Mr Chew Chong has thought out a plan for assuring to the retailer of New Zealand butter knowledge that he has the genuine article. It is often said that stamping on the outside of boxes is useless, because a minute's work with the plane would soon remove the most elaborate brands, especially stencil brands, and Mr Chong's idea is to have an impress brand put on the surface of the butter before the box is nailed up. This could not be removed without a good deal of trouble, and when the retailer opened hia box he would have staring him in the face a brand, indicating not only where the butter came from, but the factory or dairy which made it. Mr Ohong's own brand is Jubilee Taranaki, New Zealand butter, C.C." A sample case is on view at Mr Robbing. Mr Chong has taken out a patent for his idea, and if other factories want to ensure identification of their goods they can arrange with him for the utilisation of his plan. Like many other good ideas, tV is is very simply carried out, and, we rhould think, will be extensively used.
Hawera & Normanby Star, Volume VXII, Issue 7220, 7 June 1901, Page 2